Exit rate and bounce rate are two metrics that sound very similar but in reality are very different. They can both be used to gauge how well you’re doing in terms of content quality and user behavior. Here’s what each of these means. What Does Bounce Rate Mean? Your bounce rate is the number of … Read more
Are you worried by the bounce rate on your website? The bounce rate is easily found by checking your Google analytics account and it simply means the percentage of people who come to a page on your site and go straight off it again (bounce). This is not necessarily a problem as you’ll see. Bounce … Read more
I’d be really surprised if you’ve never heard of Search Engine Optimisation or SEO. A lot of people think that it’s the holy grail of web site design. The other side of that equation and equally as important is your website conversion rate. Your website’s conversion rate is nothing much more than a fancy way … Read more
As I mentioned in my previous post I have found an excellent free plug in that simplifies the process of making your WordPress site much more SEO friendly. You can download it here . I know that I am very familiar with WP and with plugins but it was so easy to follow all the … Read more
or…How I made 16p with just two hours work! I don’t know about you but I am very skeptical about claims that I hear all the time from internet marketers about how they made thousands of dollars by just sending out one email whilst they sunned themselves on the beach in some exotic location. So … Read more
How to use Artisteer – overview Artisteer is a really powerful way to for produce great looking WordPress themes. Click on the banner below to download a trial version and start having fun making your own themes quickly and easily without knowing any CSS or coding. I’ll be honest, it won’t do everything I want … Read more
People often ask me how I know so much ‘stuff’ about the internet and how to use it effectively for business. Well, one thing is sure I wasn’t born knowing it and the technology moves so fast I have to be continually learning. Luckily there are lots of people out there who want to teach. … Read more
Came across this great easy to understand video. It clearly explains how search engines work and how you can use that knowledge to help your business or even to knwo what your business should be. You see offline marketing is ‘a solution seeking people’ and online marketing is ‘people searching for solutions’. All you need … Read more
Although I don’t like to mention the ‘R’ word it is a fact that local businesses are being hit by the current financial situation. If you are in a business that primarily services the local community, you will know that getting new business can be hard. The good news is that there are a lot … Read more