A sidebar seems to be a standard part of any well-designed webpage. However, deciding whether to use one in the first place, or even which side it needs to be on, are common questions asked by business owners. So is there a right or wrong side to your sidebar – and do you even need … Read more
One of the most overlooked parts of a WordPress setup is the permalinks. Tucked away in the general WordPress settings, most beginners will flick past permalinks in favour of selecting more recognisable setting options. But the permalinks on your website are actually quite important! So, why are permalinks so important and what do you need … Read more
When it comes to making money, all small business owners know recurring income trumps working per hour. We’ve all heard that it’s much more profitable to create multiple streams of income, including creating your own products and packages or running a membership site, as you can then be making money on autopilot. However, working for … Read more
We all know the importance of having a blog. It feeds regular content to your website, gives your readers interesting and useful content etc. – but on a basic level, a blog can sometimes end just being a page load of text! A blog is supposed to attract readers, but it’s also meant to be … Read more
Keywords. Anyone who has a website has heard that keywords are important to their online presence. We all know that they should be used on our site and in our profiles, but do we actually know why they’re important and the best ways to use them on our WordPress sites? Why keywords are important A … Read more
WordPress, like any other blogging platform, has a vast array of free themes to choose from. These themes give you the option to customise the layout of your site and to highlight whatever features you prefer, whether that’s your images or your content. But these free themes can only give you a limited amount of … Read more
When it comes to building your profile and getting yourself seen as an expert, webinars are key. They’re easy to run and there’s masses of options available out there to help make the setting-up stage easy too. If you want to dip your toe into the webinar waters, without committing to large initial outlay, here … Read more
Mention running a website to any small business owner and the first thing they’ll respond with is a worry around SEO. Search Engine Optimisation is one of the biggest buzzwords AND the most misunderstood phrases linked to having your own website. But it doesn’t have to be big or scary! Plugins – designed to make … Read more
There are so many easy options out there to help small businesses get set up online. Whether you opt to pay someone to design your site for you or go it alone using platforms like WordPress, there are seven pages you NEED to include. Here is a brief overview of what those pages are and … Read more
All business owners want to know how well their website is working. They want to ascertain who is visiting, where they come from and what content is working for them. These statistics help them establish whether their website is successful – as well as what they need to do more or less of. The good … Read more