Let’s face it. No matter what industry you’re in, the competition is fierce. The proliferation of small businessesin the United States means that nobody has a monopoly anymore. To succeed, you have to find a way to make your business stand out in a crowd. You have to be magnetic. You have to be memorable. … Read more
When was the last time you visited your website? I only ask because it’s not something we usually do unless we’re updating the site. So, do me a favour, go and visit your site now. Does it look OK? Click on your social media links and test out your contact form and lead magnet sign … Read more
A sidebar seems to be a standard part of any well-designed webpage. However, deciding whether to use one in the first place, or even which side it needs to be on, are common questions asked by business owners. So is there a right or wrong side to your sidebar – and do you even need … Read more
One of the biggest frustrations for regular WordPress users is the lack of Microsoft Word functions in WordPress – especially the ability to insert tables into your content! It then leads onto the inevitable question: “Why can’t you easily insert tables into WordPress?” Why mobile ready sites don’t like tables The biggest issue with using … Read more
Starting your own business can be an uphill, expensive struggle. There’s different things you need that command both your time and money, and determining where to spend and when to save, can be confusing. One area that causes a lot of confusion is your website hosting. With free cloud-based website design platforms, such as Wix … Read more
One of the most overlooked parts of a WordPress setup is the permalinks. Tucked away in the general WordPress settings, most beginners will flick past permalinks in favour of selecting more recognisable setting options. But the permalinks on your website are actually quite important! So, why are permalinks so important and what do you need … Read more
Did you know that your About Us page is the most commonly overlooked page on your website? And I’m not talking about your potential customers overlooking it – I’m talking about you overlooking it! The problem with your About Us page Most small businesses will look at what they need to include on an About … Read more
We all know the importance of having a blog. It feeds regular content to your website, gives your readers interesting and useful content etc. – but on a basic level, a blog can sometimes end just being a page load of text! A blog is supposed to attract readers, but it’s also meant to be … Read more
WordPress, like any other blogging platform, has a vast array of free themes to choose from. These themes give you the option to customise the layout of your site and to highlight whatever features you prefer, whether that’s your images or your content. But these free themes can only give you a limited amount of … Read more
When it comes to building your profile and getting yourself seen as an expert, webinars are key. They’re easy to run and there’s masses of options available out there to help make the setting-up stage easy too. If you want to dip your toe into the webinar waters, without committing to large initial outlay, here … Read more