Navigation on any website should be easy to follow. However, with so much you want to highlight and show any potential visitors, it can get really messy – fast! Your visitors want to find what they need and what they’re interested in quickly and smoothly, otherwise they’ll get frustrated and leave your site without a […]
Do I need a sidebar on my WordPress site?
A sidebar seems to be a standard part of any well-designed webpage. However, deciding whether to use one in the first place, or even which side it needs to be on, are common questions asked by business owners. So is there a right or wrong side to your sidebar – and do you even need […]
What is a CRM system and do I need one?
A CRM system is a Customer Relationship Management system. It helps you see a whole host of information on all of the customers on your various lists. It shows you what general information you have on your customers, as well as where they are your mailing system, what information they’ve already had from you, the […]
Why numbers aren’t the most important factor of your mailing list
All online businesses know they need a mailing list, in order to build their business. A mailing list, if used correctly, can give you a list of potential and existing clients; those people who are interested in what you do and what you have to offer. However, it’s also easy for small business owners to […]
How to install an opt-in box on your website
Building a mailing list takes time and effort. You need to have an attractive free incentive to encourage sign ups, emails to send out in order to build a relationship with those who sign up and of course, tools in place, to collect those email addresses. One of those essential tools is an opt-in box […]
Getting traffic from your social media platforms
Social media platforms such as Twitter and Facebook are no longer just social-based sites – they’re an essential business tool too. With businesses both large and small using social media to spread their message and get known, it’s easy to forget that you don’t actually have any ownership over your followers and fans. If the […]
What autoresponder program should I opt for?
Creating and building an email list from scratch can be quite daunting for new businesses. I thought it would be a great idea to give you all a helping hand and creating a simple mini-series, showing you what steps to take and the exact order needed. What an autoresponder does for you Before you get […]
Tables or columns for your WordPress site?
One of the biggest frustrations for regular WordPress users is the lack of Microsoft Word functions in WordPress – especially the ability to insert tables into your content! It then leads onto the inevitable question: “Why can’t you easily insert tables into WordPress?” Why mobile ready sites don’t like tables The biggest issue with using […]
What are the real differences between free and paid hosting?
Starting your own business can be an uphill, expensive struggle. There’s different things you need that command both your time and money, and determining where to spend and when to save, can be confusing. One area that causes a lot of confusion is your website hosting. With free cloud-based website design platforms, such as Wix […]
What you need to know about using permalinks
One of the most overlooked parts of a WordPress setup is the permalinks. Tucked away in the general WordPress settings, most beginners will flick past permalinks in favour of selecting more recognisable setting options. But the permalinks on your website are actually quite important! So, why are permalinks so important and what do you need […]
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