Most businesses these days have a website. But is that enough to make your business a success? Is it enough to help your business grow and thrive? I don’t think so. I’ve seen some pretty terrible websites. Here, I’m talking about sites that are arguably worse than having no website at all. They’re amateurish, ugly, … Read more
Let’s face it. No matter what industry you’re in, the competition is fierce. The proliferation of small businessesin the United States means that nobody has a monopoly anymore. To succeed, you have to find a way to make your business stand out in a crowd. You have to be magnetic. You have to be memorable. … Read more
Do you get overwhelmed with all the choices available when building your online business? It seems like there are endless possible ways to set up your sales and marketing funnels, or your online course or…, fill in the gap for your business. The truth is, there is no one best way to do anything. And … Read more
Navigation on any website should be easy to follow. However, with so much you want to highlight and show any potential visitors, it can get really messy – fast! Your visitors want to find what they need and what they’re interested in quickly and smoothly, otherwise they’ll get frustrated and leave your site without a … Read more
A sidebar seems to be a standard part of any well-designed webpage. However, deciding whether to use one in the first place, or even which side it needs to be on, are common questions asked by business owners. So is there a right or wrong side to your sidebar – and do you even need … Read more
A CRM system is a Customer Relationship Management system. It helps you see a whole host of information on all of the customers on your various lists. It shows you what general information you have on your customers, as well as where they are your mailing system, what information they’ve already had from you, the … Read more
All online businesses know they need a mailing list, in order to build their business. A mailing list, if used correctly, can give you a list of potential and existing clients; those people who are interested in what you do and what you have to offer. However, it’s also easy for small business owners to … Read more
Building a mailing list takes time and effort. You need to have an attractive free incentive to encourage sign ups, emails to send out in order to build a relationship with those who sign up and of course, tools in place, to collect those email addresses. One of those essential tools is an opt-in box … Read more
Social media platforms such as Twitter and Facebook are no longer just social-based sites – they’re an essential business tool too. With businesses both large and small using social media to spread their message and get known, it’s easy to forget that you don’t actually have any ownership over your followers and fans. If the … Read more
Creating and building an email list from scratch can be quite daunting for new businesses. I thought it would be a great idea to give you all a helping hand and creating a simple mini-series, showing you what steps to take and the exact order needed. What an autoresponder does for you Before you get … Read more